What made us do this research and in depth analysis.
We are makers and travelers, and as such we have faced the services and products provided by the tourism agencies in many countries and on a plethora of platforms, devices and ways.
Given the fact that we also have had 2 clients from this sector (CoMotionand Travis Tourism) we can firmly say that we also understand the perspective from the other side when it comes to the travel industry.
In this brief analysis you will see our take on the tourism sector in Romania and how it matches with the global trends.
In the booklet you can find an analysis of the following elements:
- Branding
- Communication
- Online presence
- Offline presence
- Past campaigns and approach
- Overall client experience and customer care
- Client aquisition flow
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